Leads360.com the force behind the successful leads management program that helps in maximizing efficiency in sales also has custom solutions for mortgage industry. The web based services of leads360.com well versed in the leads management, combining with the brains of the mortgaging industry have produced a successful custom solution for the industry. Three models to suit different classes of clients have been developed. They are the Express, Small Business and Enterprise based on their size of business. Each of the lead management models help in receiving, distributing, contacting, qualifying and finally converting the leads successfully. The models working on automated integration of marketing tools are able to provide cost effective solutions to the clients. The leads program is useful not only to generate sale from the leads but also to retain the customer with proper after sales relationship. Thus leads360.com provides efficient Mortgage CRM tools like click-to dial and call reporting to the clients.